How to compete with Amazon as a small eCommerce business

There is no doubt that Amazon is the king of eCommerce, accounting for more than 50% of the total online sales in the US. What’s more staggering is that over 63% of all product-related searches start in Amazon’s search bar. Amazon is on track to becoming the new Google for physical products. From how fast a page should load, to how quickly a product has to arrive in the hands of a customer, and even how smooth the return process has to be. They subtly push the expectations of an average consumer and raise the barriers for small and new Read more…